Print

Services: Duratrans (Backlit Transparencies)

'London Panorama - One Tree Hill' from the series 'Unprotected Views' © Sally Hart. Produced as Duratran prints in lightboxes.

'River Prospect - Thames Barrier from Information Centre' from the series 'Unprotected Views' © Sally Hart. Produced as Duratran prints in lightboxes.

'Townscape View - City of London from Aldgate' from the series 'Unprotected Views' © Sally Hart. Produced as Duratran prints in lightboxes.

'Let's Talk About Sex' © Aleksandra Karpowicz. Bespoke lightbox produced by Genesis Imaging.

'Let's Talk About Sex' © Aleksandra Karpowicz. Bespoke lightbox produced by Genesis Imaging.

'Let's Talk About Sex' © Aleksandra Karpowicz. Bespoke lightbox produced by Genesis Imaging.

Artwork on lightbox © Michael Potter, installed in a commercial premises in London.

Lightboxes installed at The Power House in Chiswick.

Lightboxes installed at The Power House in Chiswick.

What are Duratrans?

Backlit transparencies (also known as Duratrans or Fujitrans) are photographs or images printed on a translucent-base material, ideal for displaying on lightboxes.

We print both Duratrans (which have a translucent base) and Duraclears (which have a transparent base and are commonly used in lightboxes with diffusers) using our Lambda c-type process – which is archival, and similar to a traditional photographic process but with all of the benefits of digital control.

Lambda technology uses three lasers (RGB – red, green and blue) merged into one beam, your Images are exposed to photosensitive transparent film  before being traditionally ‘wet’ processed in much the same manner as traditional photographic printing. To increase the archival stability of your Duratrans, our Lambda printer includes three wash tanks rather than the standard two.

Using this process, we are able to achieve true continuous tone, ultra sharp photographic images with crisp edge to edge printing and absolutely no distortion. Duratrans can be produced from digital files, negatives and transparencies in full colour or black and white, up to 1219 mm (48 inches) in width.

Why should I choose Duratran printing?

Because our Duratrans are produced using the same Lambda C-type process they are archival, durable and suitable for gallery exhibitions and interior displays.

Duratrans are ideal for displaying in lightboxes as the translucent-base of the material used for printing allows some light to pass through from behind, illuminating and enhancing your work.

What Our Clients Say About Our Duratran Prints:

“I have been working with Genesis on and off for over 15 years through the film/digital crossover. As comfortable with megabytes as backlit framing, Genesis have a true interest in each project that they work on. They do not just provide a service, but are artists and technicians in their own right. Working together always feels like a collaborative effort and that makes the process enjoyable, enriching and successful.”

Michael Potter, Photographer

Professional Photographic Printing Lead by Innovation:

View Our Service Guide / Price List

 

FAQ expand all

Do you also produce lightboxes?

We certainly do. We have an extensive selection of mouldings and produce our lightboxes to each client’s exact requirements. Find out more about our lightboxes.

How do I place my order?

Placing your order with Genesis Imaging is a simple and straightforward process.

If you know exactly what you want, you can call us on 020 7384 6200 from 9am to 6pm weekdays and place it over the telephone or alternatively contact us here.

Alternatively, and specially if you have physical items to get to us (like film, transparencies or negs) you can visit us in person and place your order directly with one of our friendly staff. We are easy to find, only a short walk from 2 tube stations and even have FREE off-street parking to make things easy. If you are too busy to visit us we have our own motorbike collection and delivery service in London from 9am to 5.30pm weekdays.

And naturally we accept orders via our website for digital files. Simply visit our upload page, fill in your personal and order details, upload your digital files and we’ll take it from there.

If you are not sure about exactly what you want, just give us a call and speak to one of knowledgeable and friendly staff – we’ll help you in any way we can, happily discuss our processes and make sure you get exactly what you’re after.

What is your turnaround time for printing?

We aim to turnaround print orders within 48 hours, but can often accommodate quicker turnaround times where possible by negotiation. Please speak to us to confirm turnaround times on large print orders. 

How do I send you my files, negatives or transparencies?

We’ve made it as easy as possible to upload your digital files to us and have provided you with several options – simply choose which one suits you best.You have the option to use our upload form, Email us, or send your files by Hightail, or FTP.

After you have sent your digital files and details to us you will need to contact us to arrange payment and confirm your order details. We will not proceed until we have been contacted by you.

Of course, if you would rather provide your files on a CD, DVD or memory stick or have negatives or transparencies to produce prints from, you can send these to us at:

Genesis Imaging

Unit 1, Hurlingham Business Park,

Sulivan Road,

Fulham,

London,

SW6 3DU

or drop off your files in person – we even have free off street parking.

Which colour profile should my work be saved as?

Our preferred choice of colour profile for the best possible photographic printing with our very carefully controlled ICC workflow is Adobe RGB (1998), although we do accept files in other colour profiles- if in doubt, please do not hesitate to give us a call on 020 7384 6200. 

Which file format should my images be saved as?

As a general guide for colour prints on either our Giclée or Lambda printers, your images should be in RGB, any layers flattened and preferably saved as a Tiff file (.tif) with LZW compression. This will maximize the quality of your image and also keep the file size down. Other file formats are acceptable such as a layered tiff or photoshop document (.psd) but these will have an inherently larger file size. Jpegs (.jpg) are fine for smaller prints but because of their image lossy nature it is not recommended that you save any files in this format. Images shot as in-camera Jpegs are once again mostly suited to small to medium prints. Naturally we are also happy to accept RAW camera files.

Once again, please do not hesitate to get in contact if you have any questions about file formats for photographic prints.

How do I know if my file is the correct size for the print I require?

We check all files prior to printing and will call you should we notice any loss of quality at the print size you require.

As a rule of thumb – the larger the print size required, the larger the file size must be. There is however some leeway with the image resolution or dpi and how our Giclée or Lambda printers deal with this. For instance: if your image file is approximately 20MB at 400 dpi it will make an excellent print at A5 size. The same 20MB file will still make an excellent 10×8″ print at 300 dpi, and a very good 16×12″ print at 200 dpi. If you are in any doubt, go for a higher resolution for the print size required. Please contact us if you need any further assistance with file sizes for photographic prints.

Photographic Size Information

Photographic Size Information

We know that some people like to talk in inches, others in millimetres and others in A sizes. So just in case you need a reminder of the measurements of each and how they relate to each other, here they are:

A Sizes Inches Millimetres
6 x 4 152 x 102
7 x 5 178 x 127
8 x 6 203 x 152
A5 8¼ x 5⅞ 210 x 148
10 x 8 254 x 203
A4 11¾ x 8¼ 297 x 210
12 x 10 305 x 254
14 x 11 355 x 279
16 x 12 406 x 305
A3 16½ x 11¾ 420 x 297
20 x 16 508 x 406
A2 23½ x 16½ 594 x 420
24 x 20 609 x 508
30 x 20 762 x 508
A1 33 x 23½ 841 x 594
36 x 24 914 x 609
40 x 30 1016 x 762
A0 47 x 33 1189 x 841
48 x 36 1219 x 914
60 x 40 1524 x 1016
72 x 48 1829 x 1219
84 x 48 2134 x 1219
96 x 48 2438 x 1219