We think that printing should be flexible and adaptable, which is why we have utilised our years of photographic printing experience offer Direct to Media UV printing for photographers, artists, interior designers and individuals alike.
What is Direct to Media UV Printing?
Direct to Media UV Printing is a large format, full colour plus white, ultra-fine inkjet printing process which allows artwork to be printed directly on to virtually any flat surface up to 3m x 2m and up to 50mm in depth, or larger sizes using roll-to-roll printing, giving artists greater flexibility in the production of larger works.
The nine colour channels are loaded with CMYK plus two light colours alongside white and a varnish and separate primer. With an improved 9 picolitre output for fine art applications, our brand new Swiss Q Nyala offers improved precision printing on an extended range of substrates.
These ultra-fine droplets of ink are deposited directly on to the printing media which is then almost instantly cured, or dried by UV (ultraviolet) light. The specially developed ink droplets are bonded to the surface of your chosen media – giving you a smooth, stable, abrasion resistant and long-lasting image which is weather-resistant for up to five years.
Why Should I Choose Direct to Media UV Printing?
Since 2013, we have worked with artists, photographers and interior designers to produce artwork using using: Wood, Metal, Rubber, Glass, Mirrors, Plastics, Textiles, Ceramics, Stone (subject to size, weight and finish) and a whole range of composite materials including Dibond, Foamboard, Perspex, Acrylic, Styrene, PVC, Vinyl, Canvas, Paper and Card, and many others. With little to no heat emitted from the LED lights, the Swiss Q Nyala LED printer offers new solutions for the challenges of printing heat-sensitive media such as paper or fabrics, offering unparalleled new possibilities for printing on extended substrates.
Added varnish enables a new high gloss, or matte surface and the ability to further intensify pieces with tactile finishes. The scope for such printing is vast: printed selectively or across the whole expanse of the piece.
Direct to Media UV Printing is suitable for both interior and exterior display, creating new possibilities to showcase your work. For outdoor applications, Direct to Media printing is weather resistant for up to five years.
Lower power consumption, zero harmful constituents and ozone and modest maintenance requirements keep the environmental footprint of Direct to Media printing small.
With Direct to Media UV Printing, we aim to push boundaries and explore the possibilities – if we haven’t printed on something before, it certainly doesn’t mean that we wouldn’t want to and we’d be very happy to give it a try…
ChromaLuxe Fine Art Printing
For images printed to aluminium, we also offer ChromaLuxe Fine Art printing; a unique service in London.
Our ChromaLuxe Fine Art Printing service uses a process called ‘dye sublimation’ to produce images on slimline aluminium and offers the flexibility of a matte or gloss finish. The two-step process physically fuses the images with the metal and the resulting prints have an intense depth that is comparable to traditional Cibachrome prints. Alongside this, prints produced in this way are also water, fire, chemical and abrasion resistant and exclusive in London to Genesis Imaging. Find out more…
What makes us so special?
Genesis Imaging Price List
Click below for our Professional Printing and Mounting service price guide.
For queries about Framing, please contact our Client Service team who will happily provide you with a quote.
Our Direct to Media printer can print on virtually any flat substrate. Just some of the substrates that we’ve printed on include: wood, rubber, concrete, perspex, aluminium, Dibond, Foamex, PVC, glass, mirror…
If we haven’t printed on something before, that doesn’t mean that we wouldn’t be happy to try – please contact us for more information.
We do! Using our CNC Router we can precision cut your mounted prints or printed substrates to almost any shape your desire. The biggest advantage of CNC cutting in comparison to other profiling machines is in the level of accuracy achievable. CNC routers allow the cutting depth to be fully controlled – so accurately so that we can cut Perspex sheeting but leave the protective film intact. The precision of CNC routing means that little or no finishing is required after the material has been cut or engraved. See below for info on what a CNC router is.
A CNC machine is a precision profiling machine that uses three axes (X, Y and Z) to accurately cut, drill, and engrave. The “CNC’ of CNC Router stands for “computer numerical control’, it is a computer controlled cutting machine capable of cutting various sheet materials, such as wood, composite materials, metals such as aluminium and steel, plastics and foams, amongst others.
The UV inks that we use for our direct to media printing are archival for over 70 years. The overall archival stability of each piece is also determined by the substrate chosen to print to, and like any process, how you store your finished piece.
For outdoor use, Direct to Media UV printing is also weather-resistant for up to 5 years.
Because there is a hugely diverse range of substrates you can print to and almost limitless possibilities, please contact us for more information on specific substrates – one of our team would be very happy to talk you through your options.
The ultra-fine droplets of ink are deposited directly on to the printing media which is then almost instantly cured, or dried by UV (ultraviolet) light. The specially developed ink droplets are bonded to the surface of your chosen media – giving you a smooth, stable, abrasion resistant and long-lasting image. For outdoor applications, Direct to Media printing is weather resistant for up to five years.
Yes, it is! With our Direct to Media UV printing service, certain areas can be chosen for the material beneath to show though. If you print to Aluminium, or another sheet metal, this will be metallic in sections.
Our preferred choice of colour profile for the best possible photographic printing with our very carefully controlled ICC workflow is Adobe RGB (1998), although we do accept files in other colour profiles- if in doubt, please do not hesitate to give us a call on 020 7384 6200.
You can also download our Lambda Profile to see a fairly accurate softproof preview of the printed output on your screen (if your monitor is properly calibrated). We calibrate our Lambda Colour Profile frequently so please download the latest version from the link above.
After downloading the profile of your choice simply drop it into the following folder on your mac – / Library / ColorSync / Profiles folder or the / Users / username / Library / ColorSync / Profiles folder. Then restart Photoshop, open your image and choose from the top menu Edit > Assign Profile. In the dialogue box that appears select the Lambda profile from the Profile drop menu. This temporarily assigns the Lambda profile to the image without converting colours to the profile space. You can permanently assign the Lambda Profile to your image by choosing from the top menu Edit > Convert to Profile and then from the dialogue box that appears choose the Lambda Profile from the Destination Space Profile drop menu.
For PC users the path to place the Lambda profile in is WINDOWS system32 spool drivers colour folder.
If you have any questions about colour profiles please feel free to call and one of our friendly and knowledgeable staff will be pleased to help you.
As a general guide for colour prints on either our Giclée or Lambda printers, your images should be in RGB, any layers flattened and preferably saved as a Tiff file (.tif) with LZW compression. This will maximize the quality of your image and also keep the file size down. Other file formats are acceptable such as a layered tiff or photoshop document (.psd) but these will have an inherently larger file size. Jpegs (.jpg) are fine for smaller prints but because of their image lossy nature it is not recommended that you save any files in this format. Images shot as in-camera Jpegs are once again mostly suited to small to medium prints. Naturally we are also happy to accept RAW camera files.
Once again, please do not hesitate to get in contact if you have any questions about file formats for photographic prints.
We check all files prior to printing and will call you should we notice any loss of quality at the print size you require.
As a rule of thumb – the larger the print size required, the larger the file size must be. There is however some leeway with the image resolution or dpi and how our Giclée or Lambda printers deal with this. For instance: if your image file is approximately 20MB at 400 dpi it will make an excellent print at A5 size. The same 20MB file will still make an excellent 10×8” print at 300 dpi, and a very good 16×12” print at 200 dpi. If you are in any doubt, go for a higher resolution for the print size required. Please contact us if you need any further assistance with file sizes for photographic prints.